Thursday, November 28, 2019

Financial Statement Essay Example

Financial Statement Essay Amply, also known as bitter melon, is a crawling vine that grows well in tropical countries, particularly in the Philippines. The term amply refers to both the plant and its fruit, which is elongated, green and has a rough and rumpled skin. Known for its bitter taste, the amply is at once a staple ingredient in Filipino and Asian cuisine and a reliable home remedy for various illnesses, particularly diabetes. Amply has long been a popular part of many Asian vegetable dishes. Although the bitterness of bitter melon might turn some people away from it, it can really sweeten health because of its disease preventing and health promoting photo chemical compounds. Amply is rich In Iron, potassium, beta-carotene and other nutrients. Aside from Its role as a healthy food, amply Is especially valued by bathetic for Its known anta-adulates properties. Amp Jam Is made out of bitter gourd and special sweeteners which can also be served to diabetic people. Many diabetic people suffer from their sickness which also affects their eating habit; diabetic people are not suitable to eat sweet food because it can affect their blood sugar. Jam and candies is one of the foods that can put diabetic people into trouble. Amp Jam is the solution for their craving in sweet foods, delivering a smooth sweet yet bitter food that is good for diabetic people and children who do not eat vegetables. Nature of EDP Amp Jam Is the name of the product and It Is manufactured. The name Amp is derived from Its mall Ingredient which Is the amply. What made the product delectate for others that It Is made with a nutritious vegetable called the amply. It undergoes a complex process, especially ingredients in a tolerable level to make it distinctive from other varieties of Jam. Objectives of the Project This project aimed to apply all the knowledge gained by the researchers in their past subjects in business management program through conducting an actual business practice. Specifically, it aims to: 1. Apply the skills and knowledge of the proprietor in operating a business; 2. Utilize the bitter gourd in the production off healthy and nutritious Jam; 3. Produce a Jam that can also be served also for diabetic people and; 4. Determine the profitability of the Enterprise Development Project. Time and Place of the Project Amp Jam sales operation is thrice a week: Monday, Wednesday, Friday based on the distribution strategy and per order of the customers. Productio n time will start at 6:00 a. M. 1 1 a. M. Operation of the business commenced on the fourth week of January antitrust week of March 2013. Figure 1. Location of the enterprise Amp Jam was manufactured in Bulk 43 Let 24 Brag. We will write a custom essay sample on Financial Statement specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Financial Statement specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Financial Statement specifically for you FOR ONLY $16.38 $13.9/page Hire Writer San Miguel I, Disarming City, Cavity. And the alternative store is in San Sister Labrador, I Disarming City, Cavity, Disarming Town Proper, Disarming City, Cavity and Cavity State University Emus- Campus. Organization and Management The Owners/General Managers of the Earnest Enterprise are This is a general partnership wherein they both bond the overall capital needed for the business to operate. The name of the enterprise comes from the owners name, Era and Kenneth. Ms. David is in charge of handling the accounting and inventory of the products, while Mr.. Graded is in charge of the marketing process, creating promotional activities in the selling process of Amp Jam. The term marketing mix refers to the four major areas of decision making in the marketing process that are blended to obtain the results. The four elements of the marketing mix are sometimes referred to the four As of marketing. The marketing mix shapes the role of marketing in doing a business and in making a profit. Each element in the marketing mix, product, price, promotion, and place consists of numerous sub elements. Earnest Enterprise used marketing mix, which was the basis of their strategies in pricing placing, producing and promotional aspects of the product as it was launched in the market. Since it is a newly introduced product in the market, marketing aspect is a must in order to get the target market consumption. The marketing concept holds that achieving organizational goals depends on knowing the needs and wants of the target markets and delivering the desired satisfactions. In order to satisfy its organizational objectives, an organization should anticipate the needs and wants of nonusers and satisfy these more effectively than competitors. Target Market. The target market of Earnest Enterprise are those health-conscious people and diabetic patients who retrain from eating sweet foods. Competition. Jams are commonly consumed as filling in bread. Unlike other fillings, Amp Jam can be served to any health conscious person who wants to avoid sweet fillings that can affect their blood sugar. Figure 4. Indirect competitors of Amp Jam The above figure shows the direct competitor of Amp Jam which are Clara Ole and Philippine Brand. These are locally manufactured in which they produce different rarity of Jam, like Strawberry Jam, Mango Pineapple Jam, Mango Jam, Pineapple Jam, Guava Jam, Coconut Jam and Orange Marmalade Jam. The products of Clara Ole weigh at egg at the price of 74. 50 while the Philippine Brand products weigh at egg at the price of 99. 50. Product. Amp Jam would be very beneficial for all ages and sexes. If served with bread, it will become a heavy meal that is a good substitute for lunch and snack. Since many people perceive its bitterness, Earnest Enterprise had of changing their views on its bitterness the moment they taste Amp Jam. Amp Jam an solve their liking in sweet foods. Figure 5. Amp Jam Figure 6. Logo of Amp Jam The Amp Jam logo is composed of four colors which are the red, yellow, green, and black. These colors are appropriate in the product line because Red is attention- getting to the eyes of the buyer. Yellow means cheerfulness and fun which is good for promoting the product. Green symbolizes health and healing and Black symbolizes protection and comfort, it is good to apply color black in a product to ensure its safety. Price. Price is one of the four As in the marketing mix and is yet another weapon in the marketing armory. Price penetration is a marketing strategy used by firms to attract customers to a new product or service. Penetration pricing is the practice of offering a low price for a new product or service during its initial offering in order to attract customers away from competitors. The reasoning behind this marketing strategy is that customers will buy and become aware of the new product due to its lower price in the marketplace relative to rivals. Penetration pricing can be a successful marketing strategy when applied correctly. It can often increase both market share and sales volume.

Sunday, November 24, 2019

History Of Visual Arts - Vincent Willem Van Gogh, Pablo Ruiz essays

History Of Visual Arts - Vincent Willem Van Gogh, Pablo Ruiz essays History Of Visual Arts - Vincent Willem Van Gogh, Pablo Ruiz Picasso One turns out to be a millionaire, the other a pauper. Why? The most crucial reason that makes difference in their fate Born in Groot Zundert, the Netherlands on 30th March 1853, Vincent Van Goghs birth came a year later to the day after his mother gave birth to a first, still born child also named Vincent. Thus there was much speculation about Van gogh suffering later psychological trauma as a result of being a replaced child. The theory however, remains unsubstantiated as there is not much information about Vincent when he was young. The summer of 1876 was a religious transformation for Van gogh as Rev. Jones his pastor gave him responsibilities to speak at prayer meetings. Although he was enthusiastic about his prospects as a minister, his sermons were somewhat lackluster and lifeless. Which happens to be just like his father passion to preach but lacked of gripping and passionate delivery. One day he felt compelled to visit the home of Jules Breton, a French painter he greatly admired. With only 10 francs in his pocket he walked the entire 70 kilometers to see Breton. Upon arriving, Vincent was too timid to knock on the front door and so he returned home utterly discouraged. After which Van Gogh began to draw the miners and their families. During this period he chose his next and final career as an artist. Pablo Ruiz Picasso is one of the most influential artists of the 20th century. His maverick attitude sometimes hindered him, but it was temperament that made him succeed at becoming one of the most valued and sought after, yet misunderstood artists. When Picassos mother was giving birth to him, it was a difficult birth. The baby showed so little signs of life that the midwife concluded that he was a stillborn. He would have died, Picasso said, if his uncle had not been present. Doctors used to smoke b...

Thursday, November 21, 2019

This is about my engineering class PowerPoint Presentation

This is about my engineering class - PowerPoint Presentation Example In such circumstances, people look forward to kitchen appliances that are more efficient and time saving. A vast majority of people aged between 20 and 35 frequently shift from one place to another in order to accord with their workplace. Therefore, modular home furniture suits them the most. However, they have conventionally had hard time furnishing their kitchens because of lack of modular kitchen appliances and furniture. Needs of the working class married couples can best be addressed by proposing a smart â€Å"mobile kitchen furniture assembly† model. This paper presents a noble concept in order to ease the mobility of the kitchen as a whole from one place to another. The conventional kitchen: Kitchen is a place meant for cooking food and storing raw ingredients as well as the cooked food. A gas or electric stove is a must feature of the contemporary kitchen in urban houses. Most of the modern day kitchens do have a microwave oven in them. The kitchen has a refrigerator t hat is a fundamental means of storing food and raw ingredients. A deep freezer accommodates frozen food and ice. A sink is necessarily employed as a place of dish washing, thus necessitating the facility of fresh clean tap water. In addition to that, kitchens have cupboards and wooden cabinets that are meant for placing utensils, and various culinary dishes. An exhaust fan is provided in the kitchen for regulating the air. Some families prefer to have their kitchen large enough to accommodate dining table as well. The Conventional Kitchen (Gowtham Enterprises). Guidelines for design of kitchen furniture: Before developing a model for â€Å"mobile kitchen furniture assembly†, it is customary to study the guidelines that are conventionally laid for designing the kitchen furniture. The kitchen furniture is fundamentally made up of wood, plastic, and steel (stainless or mild). Wood is protected with varnish or plastic lamination. For pans, shelves made in metal remain the best. I n order to increase the usable space, doors and windows can be made sliding. Cutting is facilitated by such utensils as cutting boards and knives, all placed in pull out drawers. Location of draining boards is considered most convenient in floor units. Dishwashers should be on either side of the sink. Preferred kitchen furniture design: A survey was conducted to establish a kitchen furniture design according to the choice of consumers. In order to achieve this, he carried out a survey in which he proposed three design models for the respondents to choose the best from. The three models along with the graded response are shown in the figure below: Kitchen furniture design models (Thakur 46). As evident from the picture above, maximum respondents chose model A as their preferred kitchen furniture design. The kitchen furniture design model should provide the consumers with the following facilities: 1. The counters’ height should be adjustable. 2. The furniture should be capaciou s enough to accommodate consumers’ culinary appliances. 3. Furniture should not be fixed, and should be stylish, and lightweight. 4. A compact kitchen furniture assembly was high in demand among the consumers. 5. The look should be modernistic and price should be affordable. 6. The system should be as user friendly as possible, and should avoid requirement of multitasking which may complicate the kitchen works. 7. There should be centralized interaction between the furniture appliances and the consumers. 8.

Wednesday, November 20, 2019

Advanced financial reporting and regulation Essay

Advanced financial reporting and regulation - Essay Example The important characteristic of intangibles is that they lack physical substance. It is very difficult to estimate the value of intangibles and there is a high degree of uncertainty regarding the length of time over which they will provide future benefits. IAS 38 clarifies that intangibles should not be recorded as other assets. Also this standard does not apply to intangible held for sale in the normal course of business of the entity. Similarly differed tax assets, leases, assets arising from employee benefits, financial assets, mineral rights, and other exploration and evaluation assets, and most importantly goodwill arising from business combinations do not fall the preview of IAS 38. The identifiable assets should be separable. The entity is in a position to sell, transfer, and license, rent or exchanges the intangibles. It is important to note that intangibles should be clearly distinguishable and controlled separately from the goodwill. Such identifiable intangibles may have arisen from contractual or other legal rights, whether those are transferable or not, or separable from the entity or other rights and obligations. The initial accounting for intangible is largely dependent on whether they are purchased or developed internally. When intangibles are purchased from others, they are initially recorded at their cost. The amount capitalized will include the purchase price and, like other assets, costs of preparing them for their intended uses. As a result, costs of registration or legal fees related to acquisition are also capitalized. When intangibles are purchased in a business combination, the cost to be recognized is the fair value at acquisition. When intangibles are acquired free of cost or received as a grant, the fair value or nominal value and directly attributable costs of such intangibles is recognized. All other costs of intangibles are charged to revenue. Internally generated intangibles are not recognized as

Monday, November 18, 2019

Essay/ memorandum Essay Example | Topics and Well Written Essays - 250 words

/ memorandum - Essay Example People may disregard other health precautions such as healthy eating habits since they will have a remedy to old age in Sniurb 13. This may lead to deaths from several diseases contracted such as cancers and even dangerous viruses such as HIV/AIDS. Eventually, the state may end up spending more on the health of its citizens as a result of the introduction of Sniurb 13. The company should at all times be faithful to the ethics of marketing. This entails relaying only true and accurate information to the public. It will ensure the company remains within the legal parameters set by the Food and Drugs Administration (FDA) before and after approval of the drug. Most importantly, the public must be reminded regularly the drug is still subject to approval by the Center of Drug Evaluation and Research under the FDA as the final authority. In addition, the company should inform the public that side effects have not been yet discovered but it is not the final position as side effects in drugs could occur well after 20 years of use. Sticking to marketing ethics and the law in the Food, Drug and Cosmetic Act and the Public Health Service Act will ensure the company moves forward whether the drug succeeds or

Friday, November 15, 2019

Creation Of The Starbucks Experience Marketing Essay

Creation Of The Starbucks Experience Marketing Essay Started up in 1971, Starbucks is one of the worlds largest chains of coffee houses. Starting out as a single shop that specializes in high quality coffee and brewing products, the company grew to be the largest roasters with multiple locations in America the early 80s. From there it expanded its operations and growth to North America, Europe, Middle East, Latin America and the Pacific Rim. Worldwide there are approximately 35 million customers that visit a SB Coffee house each week. Starbucks is all about purchases and roasts high-quality whole bean coffees and sells them along with fresh, rich-brewed, Italian style espresso beverages, a variety of pastries and confections, and coffee-related accessories and equipment primarily through its company-operated retail stores.   In addition to sales through their company-operated retail stores, Starbucks sells whole bean coffees through a specialty sales group and supermarkets.   The Companys objective is to establish Starbucks as the most recognized and respected brand in the world. The company grew from 17 stores in 1987 to more than 16,000 worldwide today (ONeill, 2008); see Table 1. The stores are all company owned except for the licensing arrangements for kiosks in places such as airports and hospitals. Recently, Starbucks was in the news for shutting down 500 of its stores and laying off 7% of its work force (Adamy, 2008). The reason for the store closings were that earnings were down and the stock price has tumbled since late 2006. Other than the economic recession in the U.S. and around the world, the downslide in Starbucks earnings is also attributed to a slowdown in consumer spending and an increase in competition from other coffee and restaurant chains, especially McDonalds (Adamy, 2008). Today, Starbucks is working to regain market share, and improve productivity and profitability without sacrificing the quality and reliability of its products and service. 2. Starbucks Experience (Process Technology) Starbuckss strategy in targeting its customers is to position itself as a third place in the lifestyles of its customers. That is to say, the prototypical Starbucks customer will spend their time at home, at work, and at Starbucks. To encourage this idea, Starbucks locations are furnished with comfortable seating, provide outlets for electronic equipment, and a blanket no-smoking policy ensures that all customers are comfortable in the environment, refer to Figure 2. Coffee Drinks Menu Promotions Pastries Espresso Bar Cashier Magazines Products Condiments Entrance Figure 2. Basic Starbucks Coffee Store Layout in a Penang, Malaysia Making customers more comfortable while spending time in the stores causes them to stay longer and, in doing so, indulge in more of what Starbucks has to offer. As customers linger, they are more likely to buy a second cup of coffee or a snack, to pay for wi-fi internet access, to burn a CD, etc. In addition to diversify its product offerings, Starbucks is also looking to broaden its customer base beyond just young urban professionals and college students. Many of the more recent adjustments to how Starbucks conducts its business are aimed at accommodating the varied lifestyles of the not-so-traditional Starbucks customer. The Coffee (Capacity Management Supplier chain strategy) 3.1 Managing Operations Early On at Starbucks: Today, Starbucks is a publicly traded company, more than a retail store; its an importer, a manufacturer, a wholesaler, and a direct mail business organization. However, in the beginning, before going public in 1992, the roasting plant and headquarters were located next to each other in the city of Seattle, Washington. This close proximity allowed Howard Schultz, to be involved in the operational planning and control of this enterprise on a day-to-day basis (Schultz and Jones, 1997).. 3.2 Early Supply Chain: A supply chain (SC) is the network of activities that deliver a product or service to the customer. It is the sourcing of raw materials, assembly, warehousing, order entry, distribution, and delivery. In other words, a supply chain is the sequence of organizational facilities, functions, and activities that are all involved in the production and delivery of a quality product or service at an affordable and competitive price (Gates Gill, 2007; Wisner et al, 2005). By facilities meaning warehouses, factories or plants, processing centers, distribution centers, retail outlets, and offices. By functions and activities we mean demand forecasting, purchasing, inventory management, information management, quality assurance, scheduling, production, delivery, and customer service (Russell and Taylor, 2011). It is no wonder that supply chains are also referred to as value chains, because the ultimate value of a product or service takes place along this chain from raw ma terial purchasing to receiving to storage to operations and finally through the distribution system to the end user (Stevenson, 2009). Supply chain management (SCM) is the business function that coordinates all of the network links, thereby, coordinates efficient movement of goods through the supply chain from suppliers to manufacturers to distributors, and promotes sharing of information such as the demand forecasts, sales data, and sales promotions along the chain (Stevenson, 2009). The main reasons for supply chain management are twofold: (1) a total systems approach to managing the entire flow of information, materials, and services from raw-material suppliers through factories and warehouses to the end customer; and (2) the strategic coordination of business functions within a business organization and throughout its supply chain for the purpose of integrating supply and demand management and creating a balance between supply and demand (Wisner et al, 2005). Effective supply chain management is a key component of competing successfully in todays cutthroat global marketplace. Without effectively managing the flo w of goods, supplies, and even services, no company can hope to maintain control of their quality, costs, or meet their customers needs. Starbucks learned early on that the quality of the coffee that ends up in the customers hands can be easily ruined by mishandling activities in the supply chain. To control process quality, Starbucks had to manage its own supply chain. Simply put, if the farmer does not get a good price for the green coffee beans, they then would not invest in fertilizer and the maintenance involved in growing quality coffee beans (Schultz and Jones, 1997; Wikipedia II). The coffee can be under or over roasted. If the coffee beans sit on the shelf for too long they go stale, so the right amount of inventory is a crucial factor, which in turn relates to the effectiveness of supply chain management. Starbucks prefers to handle its own supply chain, open company-owned stores, and has resisted franchising in fear of giving up its control over selling a high-quality product. 3.3 Why Dark Roast: The highest quality coffee beans have always been dark roasted which is what differentiates Starbucks from other coffee sellers. By roasting the coffee beans dark, Starbucks gave up a way to improve the productivity of the roasting process; the lighter the roast the more money is saved (Schultz and Jones, 1997). Starbucks has always struggled with maintaining its value of serving high-quality dark roast coffee even though there are many non-customers who think the dark roast tastes like burnt coffee. 3.4 Instability in the Supply Chain: Purchasing green coffee beans from developing countries brings several risks such as bad weather, political risk, and inconsistent quality. There were times when the weather affected the price of green coffee beans. Starbucks managed supply chain costs by locking in the price of green coffee through long-term contracts at a fixed price which ensured a constant flow of inventory. In June of 1994, the cost of green coffee had been locked in at 0.50 cents a pound. Then a severe frost in Brazil caused the price of green coffee beans to increase 330%. A decision was made to pass the incremental cost on to the customers rather than replacement cost as the gasoline stations are doing today each time the price of oil goes up. Immediately, profitability was affected by an adverse effect in the supply chain. An unstable supply chain can cause an immediate reaction from Wall Street when profits for a company are expected to be affected by adverse conditions (Carier, 2007). 4. Customer Service (Lean Production) Each Starbucks store has customer comment cards available at the condiment stations. The comment cards help Starbucks management keep in touch with what customers want from the coffee products and The Starbucks Experience. The cards give the customer a chance to judge the experience they just had and make suggestions on new products. Starbucks has a guarantee statement posted in the store as Our Promise that states the customers can get a coffee drink the way they want it. If the customer is not satisfied with a drink another one will be made to their satisfaction. If a customer wants to try the taste of the coffee before purchasing, the barista will offer a sample. The Starbucks guarantee statement is as follows. Our Promise: Your drink should be perfect, every time. If not, let us know and we will make it right. 4.1 Customer Requirements: Starbucks continuously solicits feedback from customers via a wide variety of means. These include but are not limited to: direct feedback at the counter; customer feedback through the Starbucks Customer Connections (SCC) website; and questionnaires on the Corporate Social Responsibility (CSR) report (Starbucks Company Timeline). Customer requirements are considered when designing the quality and reliability of the coffee drinks and the experience at Starbucks. As the stores became popular as a third place for the customers, Starbucks responded by finding ways to respond to the requirements of the customers and enhance the spirit of the stores. See Table 2, Starbuckss Quality Table, for an organized list of customer requirements, appearing in the rows of the table, gathered from research and talking to people who drink coffee. The corresponding solutions, appearing in the columns of the table, describe how Starbucks is responding to meeting the customer requirements. It is suffice to say that Starbucks has attempted to meet all the requirements of the customers. The Quality Table also demonstrates the relationship between the customer requirements and the Starbuckss solutions. The strength of relationships is determined using the conventional symbolism of the quality function deployment (QFD) process. What follows next are some highlights on how some of the requirements were met. sbucks.jpg Strength of relationships: Strong , Medium , Weak 4.2 Training Improves Customer Service Reliability: The coffee drinks are inert (Schultz and Jones, 1997). Its the people that work at Starbucks that pass on the passion and knowledge about coffee. Because baristas are expected to be more than transaction handlers, the skill involved is higher than is required from a server at McDonalds, for example. Starbucks has traditionally invested more on training than on advertising. Employees, partners as they are called, all go through 24 hours of training on making a quality cup of coffee and learn about the all coffee varieties that are served at Starbucks. At Starbucks, the customer is in control of the process, thus, the baristas are trained to prepare a drink the way the customer wants it. This can make the order process take longer time, but improves the sales opportunity. One thing a barista will not do, for sanitation reasons, is make a drink with milk that customers may bring in to the store with them (Schultz and Jones, 1997). In addition to training, there are other ways that Starbucks guarantees a reliable coffee drink. A poka-yoke (error-proofing) technique is used to help relay an espresso drink order to the barista behind the espresso bar (i.e., callout order, repeat order), see Figure 2. A typical service blueprint of the order process at Starbucks is shown in Figure 3. To start the order process, the barista behind the cash register gives friendly service by looking the customer in the eye and then greeting the customer. The customer gives the order. If the order is for an espresso drink, the barista repeats the order, out loud, and states the ingredients in a predefined order (size, type of milk, type of coffee, etc.) (Gates Gill, 2007). The barista behind the espresso bar repeats the drink ingredients in the same order. This simple poka-yoke technique helps to guarantee that the drink will be made correctly the first time (Gates Gill, 2007). This process was observed at the Michigan store with one addition, the barista asked for the customers name and repeated it with the drink order. In the early days, the baristas were trained to ask the customers name. Howard Schultz has brought this step back as another way to differentiate Starbucks from the other coffee shop s; this act, in turn, has had a positive impact on improving market share. 4.3 Benefits Reduce Partner Turnover: Starbucks employee turn-over rate is 120% less than the industry average for retail coffee shops (Michelli, 2007). There are three reasons for this low-turnover rate: (1) hourly wages are higher than the industry average, (2) partners are offered health care benefits, and (3) a company stock plan is given if they work more than 20 hours per week. Starbucks employees tend to be young and healthy which keeps the cost of health benefits low. The benefits package at Starbucks is a key competitive advantage. The wage, health benefits, and company stock plan have all helped to reduce Starbuckss employee turnover; in turn, low partner turnover has reduced training costs. In 1997, research showed that the average customer returned 18 times per month (Schultz and Jones, 1997). Customers develop a relationship with the baristas serving coffee. One may reasonably assume that low-turnover contributes to a reliable Starbucks Experience and customer loyalty. The Starbucks Experience (Performance improvement strategy) 5.1 Stores Location Selection Decision: Location decisions are not easy and many factors affect them. Location decisions are closely tied to an organizations strategies, low-cost, convenience to attract market share, effect on capacity and flexibility, represent a long-term commitment of resources, effect investment requirements, operating costs, revenues, and operations, impact competitive advantage, and importance to supply chains. Definitely a multivariate constrained optimization problem. Location decisions arise for a variety of reasons such as addition of new facilities, as part of a marketing strategy to expand markets, growth in demand that cannot be satisfied by expanding existing facilities, depletion of basic inputs which requires relocation, shift in markets, and cost of doing business at a particular location which makes relocation attractive (Stevenson, 2009; Wisner et al, 2005). Starbucks uses its own real-estate strategy for locating company-owned stores. When enterin g a new market, analysis is made to determine if multiple stores will survive in order to take advantage of economies of scale. A major customer complaint is the long lines waiting for coffee drinks at Starbucks stores. Starbucks opens new locations close to busy locations in order to relieve the wait in lines and increase service rates. The downside to this strategy is the new location tends to cannibalize sales from the busy store. To establish a new store, Starbucks also experiences resistance from rural communities who feel a Starbucks store will put the local coffee shops out of business and change the character of the rural community. There have been times that Starbucks declined to move into a new community because of this local resistance sentiment (Schultz and Jones, 1997). Starbucks management is sometimes able to reverse this sentiment by becoming involved in the community with donations and charitable events or contributions. There are many jokes about Starbucks becoming ubiquitous. Traditionally, when a new store would open the customers would come by word-of mouth without spending large amounts of money on advertising. 5.2 Store Layout Evaluation: Layout is about the configuration of departments, work centers, and equipment, with particular emphasis on movement of work, customers or materials, through the system (Jacobs and Chase, 2011; Russell and Taylor, 2011). Facilities layout decisions arise when designing new facilities and/or re-designing existing facilities. Basic layout types are product layouts, process layouts, fixed-position layout, and combination layouts which contain hybrid layouts and cellular layouts ((Jacobs and Chase, 2011; Stevenson, 2009). From the beginning the idea behind the Starbuckss stores layouts was to recreate the experience in the espresso bars in Italy where customers come in daily and stand to enjoy an espresso drink (Schultz and Jones, 1997). Over time, Starbucks has become a third place for customers to go to get away from daily hectic, enjoy a cup of coffee, listen to music, do some work using the Internet service, socialize with friends, and even hold a business meeting. Young customers drink lots of coffee and enjoy having a place to go where alcohol is not served. Before moving into a new location, research is done to understand the culture, and art work is displayed in the stores that reflect the communitys culture. The store layout shows that Starbucks mainly uses the product layout approach where customers stand in line, going from station to station so to speak, to be served while interacting with the baristas to place an order. No credit cards or checks are taken which helps keep the lines moving. During busy times, at this store, one or two baristas take the order and payment while one makes the basic coffee and tea drinks and another fills orders at the espresso bar. Everything happens in view and in control of the customer. The customer watches the barista grind fresh coffee beans before brewing which is a change that Starbucks has recently made to re-introduce the spirit of the Italian espresso shops. This spirit or Starbucks Experience is more important than the mere productivity improvement of, for example, the quick opening of a package of pre-ground coffee. The customer watches a drink order being made while, concurrently, having a conversation with the barista. This high-degree of c ustomer contact is enhanced in two ways: when a barista walks around the store offering samples of products or when a master barista is holding a coffee seminar or demonstration. The espresso bar is separated from the area where the drink order is taken, so the customer must walk to the bar to pick up the specialty drink. One of the changes that Starbucks plans to make is to replace the espresso machines with the old style machines that sit lower. The downside to this decision is that the old style machines are not as efficient; however, the customers will be able to see the barista as the drink is being made which adds to the ambiance of the Starbucks stores and provides the spirit of the Italian espresso shops. Future Trend and Changes Going Green and creating awareness Starbucks, appearing to be an agent of environmental protection, has been busy promoting responsible environmentalism by minimizing their carbon footprint. Starbuckss evaluation their infrastructure too has led the company to implement their own initiatives by dialoguing, building a foundation called Business for Innovative Climate and Energy Policy (BICEP), collaborating with representatives supporting environmentalism, designing and constructing green storefronts and utilizing the conservation of natural resources within their operations. Back In 1992, Starbucks became a publicly traded company. Shortly thereafter, a cross functional team of Starbucks partners adopted an environmental mission statement. What evolved was an Environmental Affairs team that seeks to develop environmentally responsible policies and procedures. As new environmental issues arise, this group examines our current measures and identifies opportunities for improvement. Environmental Footprint Analysis To determine our environmental impact, or footprint, as a company, in fiscal 2001 Starbucks worked with The Natural Step, a nonprofit consulting and education group helping organizations take steps toward sustainability. We analyzed Starbucks supply chain-from coffee bean to coffee cup-looking for opportunities to make our footprint smaller. Throughout the process, we focused on achievable measures that could significantly reduce our footprint or environmental impact. Some solutions were obvious, such as addressing packaging, energy, waste, and recycling issues. Other measures are more challenging but necessary if we are serious about demonstrating environmental leadership. Thus, our efforts are focused on four areas: à ¢Ã¢â€š ¬Ã‚ ¢ Coffee, tea and paper sourcing à ¢Ã¢â€š ¬Ã‚ ¢ Transportation impacts (people and goods) à ¢Ã¢â€š ¬Ã‚ ¢ Electricity, gas and water use à ¢Ã¢â€š ¬Ã‚ ¢ Store design and operations Starbucks identified ways to measure our performance for each focus area and developed specific initiatives to improve our resource efficiency. Our store recycling metric measures the percentage of stores with established recycling programs. Starbucks goal is to offer recycling in all of our company operated stores. Achieving this goal is determined by the availability of commercial recycling services in each community, and the support of our property managers. In fiscal 2002, we will collaborate with other like-minded retailers to encourage our mutual property managers participation in recycling programs. For commuter mug usage, we measured the percentage of beverages served in reusable commuter mugs against fiscal 2000. Although Starbucks provides a $0.10 commuter mug incentive discount to customers, our data indicated a decline in usage. In fiscal 2002, we will take measures to raise awareness of this waste reduction opportunity to our partners and customers. Embracing Change The key to fulfilling our environmental mission rests on our ability to make changes within our operations.With the commitment of Starbucks senior leadership team to make meaningful progress, and the adoption of an action plan that is communicated throughout our organization, Starbucks is moving in a direction that will minimize our environmental footprint. 1.9% Another important step Starbucks has taken is to cultivate an active Green Team, which consists of retail store managers across North America. The Team was created in 1994 and has been instrumental in identifying environmental opportunities, creating solutions, and communicating those solutions to our retail partners. The Green Teams efforts have been critical to our efforts to conserve energy, reduce waste and involve our partners some of our initiatives for fiscal 2001 included the following: Energy Conservation Starbucks established a Utility Task Force in fiscal 1999 to identify conservation measures, such as modified lighting and adjusted thermostats. In fiscal 2001, the Utility Task Force piloted several measures aimed at conserving energy while providing cost savings. We rolled out the Utility Task Forces recommendations in our North American company-operated stores at the end of fiscal 2001. Waste Reduction Starbucks Green Team first promoted the idea of offering coffee grounds as compost in spring 1998, and now it is an annual event. This initiative has helped reduce waste in our stores and provided many customers with nitrogen-rich material for their gardens. Earth Day To celebrate Earth Day 2001, last April more than 600 Starbucks partners contributed nearly 3,000 volunteer hours helping to improve the environment. For Earth Day 2002, Starbucks will support the Earth Day Network (www.earthday.net), an on-line resource for environmental information and opportunities to get involved on a local level around the world. We will raise awareness about this valuable resource to our partners and customers who seek to get involved in their communities. Future Decades in Operation Growth Using E-Commerce and customer loyalty programs to generate constant demand and growth, Starbucks Converting Browsers into Buyers: Visitors to a Web site often look over the site without purchasing anything. Recommender systems can help consumers find products they wish to purchase. Increasing Cross-sell: Recommender systems improve cross-sell by suggesting additional products for the customer to purchase. If the recommendations are good, the average order size should increase. For instance, a site might recommend additional products in the checkout process, based on those products already in the shopping cart. Building Loyalty: In a world where a sites competitors are only a click or two away, gaining consumer loyalty is an essential business strategy (Reichheld and Sesser, 1990; Reichheld, 1993). Recommender systems improve loyalty by creating a value-added relationship between the site and the customer. Sites invest in learning about their customers, use recommender systems to operationalize that learning, and present custom interfaces that match consumer needs. Consumers repay these sites by returning to the ones that best match their needs. The more a customer uses the recommendation system-teaching it what he wants-the more loyal he is to the site. Even if a competitor were to build the exact same capabilities, a customer . . . would have to spend an inordinate amount of time and energy teaching the competitor what the company already knows (Pine et al., 1995). Creating relationships between consumers can also increase loyalty, for consumers will return to the site that recommends people with whom they will like to interact. The Starbucks success story Starbucks jumped into the social media arena with My Starbucks Idea Starbucks own version of a social network where customers are asked to share their ideas on anything related to Starbucks. Starbucks also started a blog entitled Ideas in Action. This allows them to reach many more customers across a wide social media landscape, recognizing that not all consumers use the same social networking sites. Starbucks increased its online brand presence with these additions: Starbucks on Twitter Starbucks on Facebook Starbucks on YouTube In a blog post, Starbucks Formula to Social Media Success, marketing consultant Ayelet Noff analyzes Starbucks highly-visible social media footprint across the web, the secret for its success. Overall Starbuckss social media strategy integrates many different elements into the mix and combined together, these elements create a social media plan that works beautifully to create millions of fans for the brand and keep them involved in the brands doings. The brand has created a digital dialogue with its customers, enabling people to give their feedback and receive a response back from Starbucks addressing their concerns/comments. Starbucks is showing its customers and potential customers hey, we care about what YOU have to say. I am certain that if each one of these elements was done alone then the strategy would not have been as successful and complete as it is when done like this in integration with the rest of the elements on board. Starbucks has over 705,000 followers on twitter and over 5,428,000 fans on Facebook. I guess you could say that theyre doing something right on the Web. Ayelet Noff, aka Blonde 20, 1/11/10 A post by Clark Fredricksen offered this insight. While the classic mantra on social media may be all about conversation and no up sell, the reality is that a mix of promotion and interaction can yield results, as companies like Dell, JetBlue, and Starbucks show. More to the point: Consumers even those on social networks really arent that offended if you give them a good deal. As we wrote in a recent newsletter article, those polled for the 2009 Cone Consumer New Media Study were interested in brands that would keep them informed, provide product information and give incentives-and generally use new media to help solve consumers problems. Tracking Twitter Success at Dell posted by: Clark Fredricksen December 11, 2009 Starbucks has selected Square to process mobile payments at its approximately 7,000 stores nationwide in the United States, in a move that could shake up the nascent mobile payments market in the country. The coffee company had introduced the first mobile payment via iPhone app in 2009. It took mobile payments nationwide in January 2011 after testing its app for iPhones, the iPod touch and BlackBerries. At a press briefing in New York on Wednesday, Starbucks chairman, president and CEO Howard Schultz told reporters the company had been approached by all the mobile payment processors in the market over the past six months. It selected Square after meeting with that firm. The evolving social and digital media platforms and highly innovative and relevant payment capabilities are causing seismic changes in consumer behavior and creating equally seismic disruptive opportunities for business, Lisa Passe, Starbucks director of global brand public relations, told the E-Commerce Times. Both Starbucks and Square take a similar approach when building products and running our business, and together we can bring the best possible payment experience to Starbucks customers, Passe continued. We also expect to reduce our payment processing costs as a result of this agreement.

Wednesday, November 13, 2019

Christian Mission to Muslims :: essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  Since September 11, the Muslim communities have been under siege by the media and the entire world. We have seen how the miss conceptions of Muslims have spread all over the media. As a Christian I begin to think that they should be treated as normal people. â€Å"When a radical fundamentalist, start a sect with ideas that differ from what the Muslim religion stands for, we begin to stereotype all the Muslims as the same. But when a Christian begins a killing spree a cross the nation, know one stereotypes all the Christians as one.†   Ã‚  Ã‚  Ã‚  Ã‚  As a Seventh Day Adventists Christian, I believe that we as a church body, we have to reach this people with compassion and understanding, because not all of them are evil like they are shown to be. I believe that ignorance is the root of hatred, an as Christians, we should be like Jesus, understand them, and cater to their needs.   Ã‚  Ã‚  Ã‚  Ã‚  To be able to understand the Muslim mind we have to learn their background and how their religion was develop. Is hard to learn when you already have preconceived prejudices about Muslims, but that’s when we have to pray to God for wisdom, understanding, and an open mind.   Ã‚  Ã‚  Ã‚  Ã‚  Islam originated in the seventh century A.D. During this time, Islamic scholars were very fluent in the areas of physics, mathematics, chemistry, astronomy, geography and medicine. Muhammed (570-632 A.D.) was the founder of Islam. He became an orphaned at the age of six, when he became a teenager he decided to join the merchants who traded goods from town to town along the caravan routes. He became a master trader for a businesswoman, then married the woman who was a widow.   Ã‚  Ã‚  Ã‚  Ã‚  Muhammed was a man with a lot of spiritual insight, but he became depressed by the commercial greed and the excess of polytheism around him, he spent most of the time in seclusion and meditation. Muslims believe that while Muhammed was meditating in a cave, the archangel Gabriel appeared to him. The vision came to him first in 610 A.D. and thereafter at intervals over the next 22 years, revealing the word of Allah. Muhammed is believed to have been illiterate, for that reasons he dictated the visions to his companions who wrote them down. Then 30n years later the writings were compiled in the Koran. The Koran is the Muslims most holy book. Christian Mission to Muslims :: essays research papers   Ã‚  Ã‚  Ã‚  Ã‚  Since September 11, the Muslim communities have been under siege by the media and the entire world. We have seen how the miss conceptions of Muslims have spread all over the media. As a Christian I begin to think that they should be treated as normal people. â€Å"When a radical fundamentalist, start a sect with ideas that differ from what the Muslim religion stands for, we begin to stereotype all the Muslims as the same. But when a Christian begins a killing spree a cross the nation, know one stereotypes all the Christians as one.†   Ã‚  Ã‚  Ã‚  Ã‚  As a Seventh Day Adventists Christian, I believe that we as a church body, we have to reach this people with compassion and understanding, because not all of them are evil like they are shown to be. I believe that ignorance is the root of hatred, an as Christians, we should be like Jesus, understand them, and cater to their needs.   Ã‚  Ã‚  Ã‚  Ã‚  To be able to understand the Muslim mind we have to learn their background and how their religion was develop. Is hard to learn when you already have preconceived prejudices about Muslims, but that’s when we have to pray to God for wisdom, understanding, and an open mind.   Ã‚  Ã‚  Ã‚  Ã‚  Islam originated in the seventh century A.D. During this time, Islamic scholars were very fluent in the areas of physics, mathematics, chemistry, astronomy, geography and medicine. Muhammed (570-632 A.D.) was the founder of Islam. He became an orphaned at the age of six, when he became a teenager he decided to join the merchants who traded goods from town to town along the caravan routes. He became a master trader for a businesswoman, then married the woman who was a widow.   Ã‚  Ã‚  Ã‚  Ã‚  Muhammed was a man with a lot of spiritual insight, but he became depressed by the commercial greed and the excess of polytheism around him, he spent most of the time in seclusion and meditation. Muslims believe that while Muhammed was meditating in a cave, the archangel Gabriel appeared to him. The vision came to him first in 610 A.D. and thereafter at intervals over the next 22 years, revealing the word of Allah. Muhammed is believed to have been illiterate, for that reasons he dictated the visions to his companions who wrote them down. Then 30n years later the writings were compiled in the Koran. The Koran is the Muslims most holy book.

Sunday, November 10, 2019

French Revolution: Ultimately a Failure

Liberte, Egalite, and Fraternite were the main principles of the French revolution. However, it was a time where these three ideals would be twisted into nothing more than moral and physical violence. The revolution was ultimately a failure which spun out of control and began to murder itself. The French wanted Freedom from its absolutist ruler, but in turn saw themselves being governed by the devil. These citizens wanted a sense of brotherhood amongst their country, but saw their nation being torn apart by violence.Furthermore, the third estate sought to benefit from a new government that promised equality; however, the result was a further imbalance in an already corrupt society. Ironically, the gruesome reign of terror which was fabricated by the French government, contradicted the ideals of which the very revolution stood for, further illustrating the utter failure of this event. In the beginning, the French saw the revolution as a way to improve their lives, but this path quickl y turned into a horrifying ascent into oblivion, which aside from immense suffering, achieved nothing.During the reign of King Louis XVI and Marie Antoinette, revolutionary ideas flourished through the age of enlightenment. However, Louis made a crucial mistake by aiding the American Revolution; although it was a military success, it was an economic failure. France was bankrupt and the people were starving; they watched as their monarchs, nobles and aristocracy live a life of luxury and wealth while they suffered through poverty, drastically changing how the citizens perceived their monarch. Soon this resentment transformed into pure hatred and nothing could be done to change their minds.Before long the people revolted and Louis’ powers were stripped away, a new man was then put in his place, Robespierre. Maximilien Francois Marie Isidore de Robespierre was a man who had great power and abused it; to some he was â€Å"The Incorruptible†, but in reality was a blood thir sty dictator. As a young man, he studied the law and held a reputation for honesty and compassion. He sought to abolish the death penalty and refused to pronounce a required death sentence after becoming a judge : A victor who kills his captive enemies is called a barbarian!A grown man who kills a child that he could disarm and punish seems to us a monster! An accused man condemned by society is nothing else for it but a defeated and powerless enemy. Before it, he is weaker than a child before a grown man — to erase from the code of the French the blood laws that command judicial murders, and that their morals and their new constitution reject. I want to prove to them: 1- that the death penalty is essentially unjust and, 2- that it isn’t the most repressive of penalties and that it multiplies crimes more than it prevents them.However, as the revolution progressed so did his ideas; he soon became the head of the Jacobin club, a radical group who advocated exile or death for the French nobility. By this time the once soft and kind-hearted man, was now replaced by one who had developed a great love of power along with a reputation of intolerance, self-righteousness and cruelty . Robespierre quickly came to a conclusion that the end would justify the means, and that in order to defend the revolution against those who would destroy it, the shedding of blood was justified.Merlin de Thionville who was a member of several French legislative bodies said commented that: â€Å"In those days so rotten had France become that a bloody mountebank without talent or courage, whose name was Robespierre, made every citizen tremble under his tyranny†. The French now lived under fear and oppression of a man who no longer cared for the people of the revolution but rather the revolution itself. Using his great oratory skills he successfully demanded the execution of the king and queen without fair trial or judgement, saying that â€Å"Louis must die so that the revolution may live†.In January 1973 Louis XVI was executed, followed by his wife ten months later. By his own words he had become a monster, â€Å"A victor who kills his captive enemies is called a barbarian† . A nation cannot be one when the people do not believe in the ideals of the government. The revolution was merely a civil war which pitted citizens against one another. While many people believed in the revolution, they did not accept the extremist ideas of the Jacobins, and for that thousands of ordinary people were targeted and killed.The September Massacres was a subsequent mass killing of prisoners, after news that the Prussian Army had invaded France. On September 3, 1792, crowds of French citizens stormed into the prisons where they attacked prisoners and refractory clergy, regardless of their status as counter revolutionary. An account of this event by Nicolas-Edme Restif illustrates the torture the citizens inflicted on the prisoners who were their †Å"brothers†: There had been a pause in the murders. Something was going on inside. . . . I told myself that it was over at last.Finally, I saw a woman appear, as white as a sheet, being helped by a turnkey. They said to her harshly: â€Å"Shout ‘Vive la nation! ‘† â€Å"No! No! † she said. They made her climb up on a pile of corpses. One of the killers grabbed the turnkey and pushed him away. â€Å"Oh! † exclaimed the ill-fated woman, â€Å"do not harm him! † They repeated that she must shout â€Å"Vive la nation! † With disdain, she refused. Then one of the killers grabbed her, tore away her dress, and ripped open her stomach. She fell, and was finished off by the others. Never could I have imagined such horror. I wanted to run, but my legs gave way.I fainted. When I came to, I saw the bloody head. Someone told me they were going to wash it, curl its hair, stick it on the end of a pike, and carry it past the windows of the Temple . What pointless cruelty! . . The number of active killers who took part in the massacres was about one hundred and fifty. The rest of Paris looked on with fear or approval, and the rest behind closed shutters, signifying the destruction of unity through the people. With a country whose citizens mercilessly killed one another, how could the French have a sense of Fraternite amongst themselves?A Nation is not united under fear and death but rather through peace and prosperity, which was clearly the opposite of the French Revolution. Equality was promised to the third estate, but the revolution did not create a balance. What it did was further upset the structure of society. In turn the first and second estate was removed from power, and the bourgeoisie put in their place. The rest of the third estate which included the peasants and the working class (sans-culottes), were left with nothing: They were the working people, the farmers, the shop owners, the trades people, the artisans, an d even the factory workers.They were among the prominent losers of the first, more subtle revolution. While the middle class and wealthy classes benefitted greatly from the revolution, the sans-culottes saw their livelihoods disappearing and inflation driving them to fight for survival. The sans-culottes and peasants were generally poor and had little power, they could not vote, hold office, or own land because they did not have the means to do so. Since they could not own land, peasants were angry that they had traded one master for another; once again they had found themselves at the bottom of the ladder.The Sans-culottes atoned for this by aligning themselves with the Jacobins. While this alliance gave them a facade of power, they were nothing more than henchmen to a group of radical thinkers who needed people to do their dirty work. However, at the end, many of the Sans-culottes found themselves imprisoned and executed by the very revolutionary tribunals that they had supported. The revolution gave nothing more than an illusion of what the common masses craved; while the first and second estates were gone, a new powerful and cruel organization made up of the bourgeoisie were put in their place.The Reign of Terror was designed to fight the enemies of the revolution; with that in mind the revolution was no longer about freedom, equality and brotherhood, but rather an extremist form of revolutionary ideals. Anyone who had not aligned themselves with the Jacobin rule or had talent and power were seen as a threat to the new revolution, they were subsequently dubbed as traitors and sentenced to the guillotine. For the first time in history, terror became an official government policy, with the intent to use violence to achieve political goals.In the course of this reign the new regime managed to execute thousands of people who were considered as having the potential to stand up or overthrow the government. Through this, scores of influential people were falsely accused. In one particular execution, a woman by the name of Mme Roland uttered the words that have been immortalized by history, â€Å"O Liberty, what crimes are committed in thy name†. She was right, the revolution had abused and committed crimes against not only the idea of liberte, but also of egalite and fraternite.Every person who placed their head upon the guillotine, were there because the three ideals which the revolution stood for were corrupted to support the extremist views of the Jacobins. The modern era has unfolded the shadows of the French revolution. Ultimately this time period did not bring any successes, but rather the opposite. The revolution was purely the product of a few conspiratorial individuals who brainwashed the masses into subverting the old order. The promises of egalite, equalite, and fraternite, were soon lost as violence and bloodshed set in.The French were eager to be free of the constricting class system and absolute monarchy. However, the p eople found themselves under the rule of a man who oppressed the people into an absolute state of obedience. Furthermore, the French wanted a sense of unity throughout their country, but instead resorted to the brutal murders of their own people. Ultimately, this reformation was caused by an upset in the balance of equality amongst the classes. The third estate was promised equal status by the revolution, but in the end only the bourgeoisie emerged victorious.Ironically, the reign of terror distorted the three main ideals for which the revolution stood for. Through the guidance of corrupted leaders, these ideas were washed away in bloodshed. The French revolution is an usurpation of power gone wrong, at the end of this ten year period, nothing was gained, yet everything was lost. The people who once saw this transformation as the answer to an oppressive regime soon realized that had simply set themselves up for a meeting with death.

Friday, November 8, 2019

How Long Should A Chapter Be • The Master Guide To Chapter Length

How Long Should A Chapter Be The Master Guide To Chapter Length Chapter Length Matters. Here's Why Stop us if you’ve experienced this before: the clock strikes 8pm and you realize that you really need to pick up your drycleaning. But you’re right in the middle of your book! Well, you’ll put the book down when you get to the end of this chapter, you reason.30 minutes afterward, you can’t resist taking a quick peek to see where you are. That’s when you discover: you’re only a quarter of the way through.ï » ¿From these numbers, we can establish some guidelines: the average word count of a chapter typically falls somewhere between 1,500 and 5,000 words, with 3,000–4,000 being the most common sweet spot.Does this mean that every chapter must end up somewhere in this range? Heck no. Books with much shorter sections become bestsellers all the time. (Kurt Vonnegut or Dan Brown, for instance.) And are there books with chapters that consistently score above 5,000 words? Of course! May we introduce you to J.R.R. Tolkien?But it's safe to say t hat 1,500-5,000 is the normal range for most books. In any case, to see how authors use this tactic to set their pacing, we also mapped out the word count of every chapter in four famous books:- Rainbow Rowell, Eleanor ParkThen the next section segues smoothly into Eleanor’s take on things, keeping readers intrigued by revealing a new angle on previous events. When there are more than two POV characters, you'll need to make sure that you distribute time equitably between them while making each character interesting in their own right, so that one 7,000-word chapter with a boring character doesn't slow the whole story down.That said, there are always exceptions, which takes us to our next important point...Guidelines, not rulesAs with everything else when it comes to writing a book, these are only guidelines- not rules. Though the average word count of a chapter is around 2,000 – 5,000 words, it all depends on your story. (We can't emphasize this enough.)There are ple nty of books that purposefully play with the word counts of their chapters. The Luminaries, which won the Man Booker Prize in 2015, has 12 sections that steadily decrease in word count to mirror the waning of the moon. (The first chapter of The Luminaries is 360 pages, whereas the final is two pages.) Then there’s William Faulkner’s As I Lay Dying, in which Vardaman’s famous five-word sentence, â€Å"My mother is a fish,† is the whole of Chapter 19. Or consider Fahrenheit 451, which contains a Part I and Part II - but no chapters.So, don’t write a chapter with only one eye on your story and the other on your word count. When you're outlining your book and writing your first draft, concentrate on making the content of your story the best it can be. Then you can always circle back to adjust word counts afterward, with pacing and reader experience in mind.What do you think about chapter word counts? Have any tips for your fellow writers? Share your t houghts in the comments below!

Wednesday, November 6, 2019

Analysis of Goodwives essays

Analysis of Goodwives essays According to Laurel Thatcher Ulrich, men used women both positively and negatively. From my understanding of the book Good Wives there were more negative then positive ways of how men used women between 1650 and 1750 in Northern New England. Here I will briefly explain the one and only positive aspect followed by the negative aspects. I will also express my opin-ion of the relationships between men and women during this time period, whether they were positive or negative. The one and only positive way men (husbands) used women (wives) were as Deputy Husbands. A Deputy Husband would stand in the place of her husband in his absence or if he were unable to perform his duties. Some wives were servile, some were shrews, others were respected compan-ions who shared the authority of their spouses in the management of family affairs (p. 38). In performing her husbands duties, a wife not only gained the respect of her husband, but she also gained his trust as well. As a consort (a consort tuned her life to her mates (p. 9)), a wife would be aware that in strengthening her husbands business affairs she strengthened her own. The first negative aspect of how men used women was as Christians. Being a Christian was not negative, but how women were treated in the Church was negative. A Christian seized spiritual equality and remained silent in the church. Among the Congregationalist majority in New England, women could sign the covenant, enlarge the scriptures, write and even publish, but only among the Quakers could they hold office or preach in mixed assemblies (p. 9). In others words women were the majority in the church and as the majority they were allowed to sign the covenant and enlarge the scriptures, but they werent allowed to hold office or preach. Women werent even allowed to sit on the main floor ...

Monday, November 4, 2019

Documentary photography Essay Example | Topics and Well Written Essays - 1000 words

Documentary photography - Essay Example Documentary photography belongs to a field in photography that utilizes pictures to portray historical information. Visual evidences are employed to document specific events. Instead of purely aesthetic purposes, this school of photography delves into the various social and political issues of the subjects. According to Rothstein, â€Å"The subject matter of documentary photography is unlimited, but not every photograph is documentary. It should convey a message that sets it apart from a landscape, a portrait, or a street scene† (1986, p.19). Most of the time, the pictures evoke emotions of anger, intrigue, and shock. A number of magazines and newspapers capitalize on these visuals to communicate their respective stories. These images are ideal in moving people’s thoughts and actions. Hence, documentary photographers act like eyewitnesses for the general public. They engage other people with social issues through the evidences of their photos. They capture their reflect ions of the messages in different communities for people to see. The photographer’s skills to combine art, journalism, and education are needed in producing valuable results. These records of diplomatic and collective situations aim to pave way for social change. One of the famous 20th century photographers in this area is Paul Strand. He uncovered the potential of photography as forceful vehicles. He is known for his works’ ardor, clarity, and sophistication (Strand, 2009) . His work covered different kinds of locations in Africa, Europe, and of course, his homeland, America. Unmistakably, his interest consisted of various themes and categories over the years. He was a student of Lewis Hine, a renowned documentary photographer. Later, he was introduced to Steiglitz and Steichen, operators of the 291 gallery. After sometime, Strand’s works were featured in Steiglitz’ photography publication called Camera work. Many of Strand’s work were also exhibi ted in the gallery. Much of his famous pictures were on the geometric structures of the city life. His images eventually won prizes at the Wanamaker Photography competitions. In his book, Masters of Photography, Strand featured a number of his photos. Some of the notable photographs are â€Å"Blind Woman, New York† and â€Å"Yawning Woman† (2009). In 1916, his photo of a blind woman highlighted a realistic theme. This image depicts his excellent skill in taking photos without the subject’s knowledge. The photo shows a head-and-shoulder portrait of a woman wearing a sign, â€Å"blind†. This effectively represents one of the diverse minority groups during his time. It challenged the society’s stand on equality, labeling, and rights for individuals with special needs. His other striking photo of a yawning woman was taken in 1917. This candid photo shows a portly female resting at the sidewalk of New York. Similar with his previous work, it demonstrate s a pure image of daily life in an urban area. It illustrates New York and the distinct characters that occupy it. Pictorialism Pictorialism views photography as an avenue for embodying fine art. In this angle, a picture’s aesthetic essence is quite emphasized. According to Encyclopedia Britannica, it is â€Å"an approach to photography that emphasizes the beauty of subject matter, tonality, and composition rather than the documentation of reality†

Friday, November 1, 2019

Total Quality Management Case Study Example | Topics and Well Written Essays - 250 words

Total Quality Management - Case Study Example on what is expected of them, the restaurant shall be instilling useful information that would help it achieve its objective of offering high quality products and services. The ideas of the partners are not only customer-focused, but also aim to establish complete employee involvement and are also centered on improving processes to ensure high customer satisfaction at all times. Employee review and feedback system would ensure their growth and thus service and process improvement. Q2.The main elements of TQM are customer-focus, total employee participation, process-focus, integrated system, strategic approach, constant employee improvement, and effective communication among others. The business model of the partners is meeting all the different dimensions of quality. For example, in the case study, the partners would ensure that all food production processes are documented to reduce safety issues and quality deviations. Also, the restaurant will conduct regular review of its hourly employees to ensure service improvement. Further, the partners’ business model will include training program for new managers and employees to orient them with the culture of the restaurant and ensure that they live up to what is expected of them. As such, the business model of Rob and Daine covers almost all aspects of